LUFTHANSA

OVERVIEW


How do you give a global airline brand pride of place in an international airport?

BACKGROUND





Lufthansa, a German airline is one of the world’s leading commercial carriers.

In Nigeria, the airline has had a long history of plying the Lagos route. With the opening of Abuja’s Nnamdi Azikiwe airport the airlineextended its services to the Federal Capital Territory.



CHALLENGE





Lufthansa needed to make its presence felt in Nigeria’s new international hub located in the city’s capital Abuja.


Their new office, located in a highly visible quadrant of the main lobby of the airport required an outstanding spatial design.


RESULTS





Image & Time delivered a highly visible and engaging spatial design.

The centrepiece being a colossal lightbox that carries the company’s signature wings sailing through the clouds.

Lufthansa’s Abuja airport office was given a magnetic allure.



"

The most important thing in communication is to hear what isn't being said.

"

Peter Drucker