TECH +

OVERVIEW


In its second year, Nigeria’s largest technology expo needed to take things up a notch or two.

BACKGROUND





Great experiences build great brands.

TECH+ Conference & Expo is Africa’s largest Tech gathering where new technology comes to life, new products are launched and innovation converges.

The event attracted some of the biggest names in tech and business. Speakers included Tony Scott (CIO, US White House), Dr Omobola Johnson (Chair, Alliance for Affordable Internet), Tayo Oviosu (Paga), Rodney Williams (CEO LISNR) and Mitchell Elegbe (CEO Interswitch)



CHALLENGE





As the prime consultants tasked with delivering a superlative end-to-end experience, the challenge was to significantly improve on the results of the previous edition by attracting the best global minds including leaders tech, government and private enterprise.


The event was tagged “a connected world”, setting the aspiration to create a confluence of ideas, bringing different voices and stakeholders together.

RESULTS





We delivered a beautifully choreographed three-day experience, welcoming over 9,000 delegates from across Africa and the rest of the world.

Over 50 exhibitors and 90+ speakers covering six tracks including c-suite, government, education & women in tech, media & marketing technology, startups and gaming.

Trending topic on social media over course of event. 36m unique users reached online, generating a palpable buzz across Nigeria.



"

The most important thing in communication is to hear what isn't being said.

"

Peter Drucker