A Taste of Home.
Build a warm, trustworthy brand identity and visual system that positions Bukka Hut as Nigeria’s leading comfort food destination, evoking homeliness and care while fostering satisfaction, belonging, and loyalty across generations.
Bukka Hut was founded in July 2011 to ensure lovers of Nigerian delicacies enjoy their favorite dishes in a relaxed and hygienic environment while maintaining the authentic "buka" appeal. Since then, the brand has expanded to restaurants, lounges, suya spots, an academy, and a pastry brand, all united under one vision.
Mission: To create a platform that enables satisfaction and life-changing opportunities for all stakeholders.
Vision: A proudly Nigerian brand that transforms lives.
Values: Integrity, Make a difference, People empowerment, Assurance of quality, Customer satisfaction, and Ownership.
Rooted in the archetypes of the Caregiver and the Everyman, Bukka Hut’s creative idea is to inspire warmth, empathy, and belonging. The brand strives to meet the needs of people, making everyone feel safe, appreciated, and at home.
The Bukka Hut logo combines the shade (thatched roof) and shadow (plate container), symbolizing comfort and nourishment. Strict rules for clear space, minimum size, and correct usage ensure consistency across all applications.
The primary brand colours are Bukka Flame Orange (#FF6000), Black, and White. Secondary colours include Bukka Pepper Red, Tuscan Yellow, Brown, Lavender, Purple, Tiffany, and Midnight Green. These colours distinguish sub-brands like Lounge, Suya & Grills, Academy, and Chops.
Bukka Hut uses Brume for headings, Kanit for subheadings and body text, and Billie Bob for display type. Typography rules emphasize sentence case, left alignment, proper tracking, and leading to ensure clarity and warmth.
Bukka Hut patterns are a vibrant extension of our brand, using food-inspired icons and cultural motifs to create a warm, recognizable identity across all touchpoints.
The final logo embodies Bukka Hut’s warmth and authenticity. It is versatile across print and digital platforms, with strict adherence to minimum size and clear space rules to ensure legibility and impact.
Bukka Hut extends its brand identity across collaterals such as email signatures, stationery, uniforms, merchandise, vehicle branding, signage, packaging, and digital platforms. Each extension reinforces the brand’s consistent and homely image.
